I 1974 solgte Mike sin VW bus for at kunne cykle gennem Europa. På sin tur opdagede han et hul i markedet og muligheden for at importere cykeldele af høj kvalitet til USA. Resten er historie.
Efter to år med undersøgelser og udvikling blev Specialized Touring-dækket skabt – det var vores første produkt og det første high performance clincher-dæk.
Eftermæle fra det første Specialized Touring-dæk er stærk, det har både vundet verdensmesterskaber, olympisk guld og utallige andre sejre.
Mike arbejdede sammen med rammebyggeren Tim Neenan for at udvikle Specializeds første cykler, Sequoia og Allez – innovative, højtydende stålrammer fremstillet i Japan.
Fra en top landevejscykel i 80'erne til de unge nye ryttere, den bringer ind i sporten i dag, fortsætter Allez med at skubbe grænserne for aluminiumscykler.
Før Stumpjumper var mountainbiking en utilgængelig niche. Mike troede, at mennesker over hele verden ville elske at køre off-road. Han havde ret.
Da mange spor blev lukket, skrev Specialized den hårdt tjente check, der muliggjorde opstarten af IMBA (International Mountain Bicycling Association) – som har arbejdet for spor og tilgængelighed for cyklister lige siden.
Ned Overend og Thomas Frischknechts legendariske kamp ved det første UCI XC-verdensmesterskab. Her så man Ned sejre på sin Epic Ultimate med carbon-rør og titanium.
Since Ned’s first Worlds win, the Specialized Epic has reigned supreme on the XC circuit. Relentless innovation has led to the all-new Epic 8—evolution of the fastest.
From the first Airforce, to today’s Evade or Gambit, no helmet is better ventilated, lighter weight, or more aerodynamic.
Developed with Remco Evenepoel, the world’s fastest time trial rider, the TT 5 debuted in 2022 as the fastest helmet ever created. It was so fast that the UCI banned it in 2024.
Inspired by motocross “works” motorcycles and committed to creating the ultimate performance advantage for our elite racers, S-Works was born.
S-Works has enabled more top riders to win more big races than any other brand. We make the same products available to every rider. That’s Made in Racing.
After Debuting FSR, media and riders quickly heralded Specialized as the leaders in full suspension. ‘Specialized Science Club’ is still leading suspension innovation today.
Our Ride Dynamics team holistically develops full-suspension bikes for an unparalleled ride. The result? Countless wins and backcountry peak experiences.
Our Ride Dynamics team holistically develops full-suspension bikes for an unparalleled ride. The result? Countless wins and backcountry peak experiences.
Our Ride Dynamics team holistically develops full-suspension bikes for an unparalleled ride. The result? Countless wins and backcountry peak experiences.
Our Ride Dynamics team holistically develops full-suspension bikes for an unparalleled ride. The result? Countless wins and backcountry peak experiences.
Our Ride Dynamics team holistically develops full-suspension bikes for an unparalleled ride. The result? Countless wins and backcountry peak experiences.
When the world learned that riding could make cyclists impotent, we created the Body Geometry saddle – the first saddle proven to protect blood flow and nerves.
Since ’97, we’ve been applying the Body Geometry methodology to solve rider problems anywhere you and your bike become one—shoes, saddles, bars.
In 2000, our road bikes just weren’t good enough, so we went to Europe to join the pro peloton and learn from the best. This is innovate or die in action.
We learned fast, winning our first Elite World Championship in 2002. We’ve now won it 15 times, a record unmatched in the modern era.
We learned fast, winning our first Elite World Championship in 2002. We’ve now won it 15 times, a record unmatched in the modern era.
We learned fast, winning our first Elite World Championship in 2002. We’ve now won it 15 times, a record unmatched in the modern era.
We learned fast, winning our first Elite World Championship in 2002. We’ve now won it 15 times, a record unmatched in the modern era.
An icon was born in 2003 when the first Tarmac hit the road—the S-Works Tarmac E5. Today, the Tarmac SL8 is undisputedly the fastest race bike in the world.
As bikes got stiffer and racier, Specialized saw the need for a new kind of bike - the Specialized Roubaix - proving that high ergonomics meant high performance.
Our pursuit of “smoother is faster” has led to ground-breaking innovations like the Future Shock, and seven wins at the legendary Paris Roubaix.
Because of NICA, high schools across the USA now have mountain bike teams. Specialized wrote the first check that led to NICA’s formation.
NICA has produced countless passionate riders and several UCI World Cup Winners and World Champs, including Christopher Blevins, Haley Batten, and Kate Courtney.
In 2000, Specialized committed to making the best road bikes in the world and winning the Tour de France. In 2010, it happened on a Tarmac.
We’ve been fighting aerodynamic resistance for almost 50 years, and in 2011, we changed the direction of road cycling forever with the very first Venge.
We built our own Win Tunnel in 2013 to make our riders, bikes, and equipment faster and more efficient than ever. It’s our laboratory for fast.
When we electrified the bicycle, we called it Turbo, and it was the most powerful, super-naturally smooth, and decidedly high-performance bike on the planet.
Media and riders have lauded the Turbo electric bike as best in class. With models for trail, road, transportation, and gravel, there’s a Turbo electric bike to elevate every ride.
Mike Sinyard, self-diagnosed with ADHD, found solace in cycling. He started Outride in 2014 to bring cycling's social, emotional, and cognitive benefits to everyone.
Outride's Riding for Focus program promotes youth well-being through school cycling. It's partnered with 300+ schools, impacting 50,000+ young people every year.
Outride's pioneering research proves cycling's neurological benefits for young people in the face of a growing mental health crisis. Outride’s next chapter will be expanding its research to understand the power of cycling to reduce the risk of dementia and Alzheimer’s in aging individuals, and sharing its research and methods worldwide to inspire more people to improve their lives, no matter their age, through the power of pedaling.
From Team Stumpjumper riders like Sara Ballantyne to Tour de France and Worlds winners Demi Vollering and Lotte Kopecky, women on Specialized have led the way.
Beyond the incredible victories, Peter Sagan brings an infectious irreverence and personality to cycling that makes him cycling’s ambassador to the world.
Over 50 years, we’ve had the great fortune to partner with iconic riders. Today, a new generation is ready to take up the mantle of inspiring the next.
There is no problem the bicycle can not solve—mental health, physical well-being, sustainability. That’s why we’re committed to getting 1 million bikes back on the road by the end of 2025 through our ‘Reduce, Reuse, ReSpecialized’ initiative launching August, 2024.
We don’t care what kind of bike you ride—just ride.