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Reduce, Reuse, ReSpecialized

Getting 1 Million Bikes Back on the Road

Solving planet Earth's biggest problems won’t require any technological breakthrough, a UN resolution, or some new drug. The answer to the mental health crisis, the obesity epidemic, and the environmental crisis is in your garage.

It’s the bicycle. As Specialized celebrates its 50th Anniversary, we’re committed to fixing the world’s bikes - for free* - to get 1 million bikes back on the road.

We don’t care what brand you ride—we just want you to ride.

Usually, simple things stop us from riding—a flat tire, poorly adjusted brakes, a squeaky chain. Join us at any participating Specialized Retailer on October 26th, and our experts will be ready to fix these common issues for free.

Together, we’ll get 1 million bikes back on the road, and good things will happen**.

  • Outride has proven we’ll light up 1 million brains, delivering significant social, emotional, and cognitive benefits.
  • We’ll reduce global carbon emissions by 438 million kilograms of CO2.
  • We’ll burn 25 billion calories.
  • We’ll reduce screen time by 66.6 million hours.
  • We’ll equal the CO2 reduction of planting 7,242,368 trees.
Terms and Conditions

*The Reduce, Reuse, ReSpecialized program (ReSpecialized Program) is available at participating Specialized Retailers and will only be held on October 26, 2024.

The ReSpecialized Program is limited to select services, which may or may not include flat tire repair, minor brake and shifting adjustment and repair, component and part lubrication, and other similar minor repairs required to service the bicycle and as determined by the participating Specialized Retailer. While the bike owner (Rider) is not charged for the select services offered under the ReSpecialized Program, the Rider is responsible for the cost of parts, which can be purchased at the participating Specialized Retailer.

For services and repairs not covered under the ReSpecialized Program, such as minor and major tune-ups and replacement of cables or other componentry, the Rider can schedule the service with the participating Specialized Retailer. The Rider agrees to pay for the services and repairs rendered and any parts required for the service and repair provided.

Each participating Specialized Retailer reserves the right to determine what services and repairs are offered under the ReSpecialized Program and what services and repairs are beyond the scope of the ReSpecialized Program.

**Numbers based on moderate riding of only 20km per week for one year between 15 to 20kph.